A ten year timeline of
TAHOE TRUCKEE TRUE
Ever since private equity developers bought Palisades Tahoe (then Squaw Valley) in 2010, SIERRA WATCH has been working to defend our mountain values. Some milestones in a decade of Tahoe conservation:
KSL files initial application for development with Placer County, including a series of highrises and a massive indoor waterpark.
KSL releases public version of initial development proposal.
KSL files for application to build roller coaster in Olympic Valley.
Placer County releases ‘Notice of Preparation’ of environmental review, identifying 79 “Potential Significant Impacts.”
To defend the mountains and secure a better outcome for North Tahoe, Sierra Watch launches the campaign to Keep Squaw True.
KSL offers modified version of development proposal, including redesigned indoor waterpark as a “wet amenity to compete with the Lake.”
Local water provider, siding with KSL, releases a ‘Water Supply Assessment’, reversing its previous concern about “limited capacity of the Squaw Valley aquifer to yield sufficient quantity and quality of potable water” and claiming that there is “sufficient water supply to meet the estimated Project.”
Placer County Supervisors tour Squaw Valley Ski Resort in Olympic Valley; KSL’s Andy Wirth touts the scale and scope of the project, “There is twenty years of product in this plan.”
KSL finalizes development proposal, releases “Village at Squaw Valley Specific Plan”; doubling down on its development scheme.
Sierra Watch opens Keep Squaw True field office.
Sierra Watch, local jurisdictions, regulatory agencies, private organizations, and citizens submit 338 letters to Placer County on the Environmental Impact Report – 97% of which oppose the project.
KSL announces negotiations with Great Wolf Lodge to build and manage indoor waterpark.
Sierra Watch hires full-time Field Representative to get people involved in the grassroots effort to Keep Squaw True.
40 local businesses send letter to Placer County Supervisors, urging them to “to reject KSL’s proposed development and, instead, encourage landowners and the community to work together to create a blueprint that makes sense for Squaw, Tahoe, and beyond.”
At a packed public hearing, Squaw Valley Municipal Advisory Council (now the Olympic Valley MAC) votes to recommend that Placer County deny approval of KSL’s proposal.
California Attorney General Kamala Harris sends scathing letter to Placer County, opposing approval of the project based on “longstanding interest in the protection of Lake Tahoe as a state and national treasure.”
Placer County Planning Commission, after hours of public comments expressing overwhelming opposition, votes 4-2 to recommend approval.
Sierra Watch’s Robb Gaffney stakes Keep Squaw True flag at peak of iconic Eagle’s Nest.
Sierra Watch appeals Placer County court decision, furthering challenge in Third District Court of Appeals.
Covid-19 forces Alterra to close Squaw Valley.
Tahoe Truckee True’s day in court: California’s Third District Court of Appeals holds oral arguments over Sierra Watch’s CEQA and Brown Act lawsuits against Alterra Mountain Company and KSL Capital Partners.
Victory! California’s Third District Court of Appeals sides with Sierra Watch and rules against 2016 development approvals.
At a Town Hall meeting, Alterra Mountain Company doubles down on failed development scheme, claiming there is not “enough to do” in Olympic Valley.
Court issues Final Judgment in Sierra Watch’s case against illegal development approvals, ordering all approvals rescinded.
Placer County releases new Revised Draft EIR for Alterra’s failed old plan – with no changes to the proposed development.
New Sierra Watch Field Organizer Allison Silverstein rallies public response to Alterra’s attempt to get new entitlements for its failed old plan.
Sierra Watch engages experts in law, planning, traffic, water supplies, and fire danger to research and submit thorough and scathing 66-page comment letter on the Revised Draft EIR, spelling out how the document fails “to respect Tahoe and its mountain communities” with detailed arguments ranging from the impacts on the clarity of Lake Tahoe to the irresponsibility of telling Olympic Valley residents to survive a wildfire by sheltering in place in a parking lot.
Sierra Watch musters peaceful purple army of Tahoe Truckee True supporters to march through a Tahoe City blizzard in the annual Snowfest parade.
In a tradition dating back more than 20 years, Sierra Watch plants a flag at the Tahoe Truckee Earth Day event in Olympic Valley, engaging citizen volunteers in Sierra conservation.
Sierra Watch issues report on comment letters – more than 2,600 – submitted to Placer County in response to Alterra’s proposed development; conservation groups, regulatory agencies and 99.7% of the public express overwhelming opposition to the failed project.