Support Keep Squaw True at Wild & Scenic Truckee

Support Keep Squaw True and spend a wonderful evening with Sierra Watch! Sierra Watch is hosting an outdoor showing of the Wild & Scenic Film Festival in Truckee on Saturday, June 17th and you’re invited! Hosted by Sierra Watch Executive Director Tom Mooers, this year’s Wild & Scenic Film Festival will benefit our work to Keep Squaw True, as well […]

Help Keep Squaw True at the World Cup!

North Tahoe has World Cup fever. And the only prescription is: MORE COWBELL! Sierra Watch is fired up for the World Cup at Squaw Valley this weekend. And we’ll be handing out cowbells to cheer our athletes and celebrate our skiing heritage. Come find us at the East Entrance of the Village and help make […]

Tahoe Traffic and the Winter of Discontent

For a lot of folks visiting Tahoe, this is the winter of our discontent. The snow is back – which is great.  Great for skiers, great for our creeks, great for our water supplies. But this winter has also brought a whole lot of something else to Tahoe: traffic. Maybe you live in the Bay […]

Tahoe Traffic and Squaw Valley–When you are in a hole, the first thing you should do is stop digging.

I knew traffic would be bad. A month of storms had buried Tahoe in historically deep snow and it was Saturday.  Bluebird skies and mild temperatures, not to mention the marketing departments of every ski resort in the region, beckoned one and all to come enjoy the winter wonderland.  I grew up in the Sierra […]

Sierra Watch Files Suit to Overturn Squaw Valley Development Proposal

Auburn, Calif. – Sierra Watch took Placer County to court today, filing suit to overturn development approvals in Tahoe’s Squaw Valley. “KSL Capital Partners’ development proposal for Squaw Valley threatens everything we love about Lake Tahoe and the Sierra Nevada,” said Tom Mooers, Executive Director of Sierra Watch.  “And Placer County’s approval of the project […]

Final Hearing on Squaw Proposal, Nov. 15th!

It’s time to stand up for Tahoe and Keep Squaw True! The Placer County Board of Supervisors will hold their public hearing on proposed development in Squaw Valley on Tuesday, November 15. This is the decision we have all been waiting for, so if you care about the future of North Lake Tahoe, Truckee, and […]

Keep Squaw True Happy Hour at Fat Cat, Oct. 25 in Tahoe City

Come join us Tuesday, Oct. 25th from 5:30pm to 7pm at Fat Cat Bar & Grill, in Tahoe City for the HAPPY HOUR TO KEEP SQUAW TRUE Come to our happy hour to benefit the movement to Keep Squaw True. Enjoy food and drink specials with people who care about the future of our area! […]

Debunking "The Facts About The Village at Squaw Valley Redevelopment Plan"

Isaac Silverman, Sierra Watch Staff Attorney I started working for Sierra Watch in 2014. Since then, I’ve spoken to thousands of people about the development proposed for Squaw Valley. Unsurprisingly, the overwhelming majority of people think that building acres of condo hotel highrises and a massive indoor water park in the middle of Squaw Valley […]

Help Keep Squaw True, August 11 at the Placer County Planning Commission

What: Placer County Planning Commission meeting to decide the future of Squaw Valley and North Lake Tahoe! When: Thursday, August 11, 10:00 am Where: North Tahoe Event Center, Kings Beach (free parking, get there early!) RSVP: Email Field Representative Chase Schweitzer The Specifics: The Placer County Planning Commission will hold their public hearing on whether or […]

Become a Keep Squaw True Outreach Associate

OPENING: Outreach Associate Sierra Watch seeks an Outreach Associate with a passion for conservation advocacy and the Tahoe Sierra to increase awareness and mobilize grassroots involvement for our campaign to Keep Squaw True. Sierra Watch Founded in 2001, Sierra Watch has built a remarkable record of measurable success in Sierra conservation. We spearheaded the long-term effort to […]