Our 2021 Resolution to Defend our Mountain Values

What a year!

As we finally put 2020 behind and drop into the New Year, let’s not forget to appreciate our shared perseverance. 

In isolation and anxiety and through tragedy, we’ve made it to 2021.

Emerald Bay, Tahoe Truckee True, resolution

Emerald Bay, Lake Tahoe – Abe Blair Gallery

Here at Sierra Watch, together, we have maintained our stalwart defense of our Tahoe values. We haven’t lost any ground to proposed subdivisions in Martis Valley, to roller coasters and indoor waterparks in Olympic Valley.

In fact we even secured some gains, celebrating the acquisition of land recently proposed for development but, now, protected forever.

Our shared commitment gives us a chance, in the year ahead, to resolve Tahoe’s two biggest development threats.

And that’s our resolution for 2021: to prove that, once again, we can work together to protect the places we love.

Onward into 2021!

Sierra Watch Donate

PRESS RELEASE – Squaw Valley: New Name, Same Fight to Keep “Tahoe Truckee True”

Sierra Watch Logo

Tahoe Truckee True

###

For Immediate Release

Contact: Tom Mooers (530) 265-2849 x200

November 19, 2020

SQUAW VALLEY: NEW NAME, SAME FIGHT TO KEEP “TAHOE TRUCKEE TRUE”

Lake Tahoe, Calif. — Although Squaw Valley may be getting a new name, the ongoing fight over proposed development remains.  And conservationists are getting a jump on the resort’s new brand. 

Sierra Watch announced today a new name for its grassroots effort to protect the region’s values as “Tahoe Truckee True.”

“Our commitment to this place remains steadfast,” said Tom Mooers of Sierra Watch.  “And we’ll keep working to defend its values no matter what it’s called, making sure the valley and the region stay Tahoe Truckee True.”

Dr. Robb Gaffney in Squaw Valley Tahoe Truckee True

Pictured: Dr. Robb Gaffney, author of Squallywood, with family representing Tahoe Truckee True

Earlier this year, Alterra Mountain Company announced it will change the name of its resort, characterizing the word squaw as “…deeply rooted in an offensive, demeaning and often violent history.”

The international ski conglomerate, however, has not shown any inclination to change their existing plans to develop the iconic valley, doggedly seeking to remake the region with development of a size and scope Tahoe has never seen.  Development would include a series of high-rise condo hotels and a 90,000 square-foot indoor waterpark—as wide as a Walmart and nearly three times as tall. 

 

Pictured: Iconic Squaw Valley is getting a name and so is the campaign to Keep Squaw True.

The project would take 25 years to construct, add thousands of car trips to Tahoe’s crowded roads, threaten the lake’s famed clarity—and put public safety at risk. 

In the event of wildfire, with all that new development, it would take more than ten hours to evacuate the valley.

In response, conservation non-profit Sierra Watch launched a campaign to Keep Squaw True, recruiting thousands of volunteers in a growing grassroots movement that has, so far, stopped Alterra from pursuing its project – first proposed nine years ago.

“We appreciate Alterra’s willingness to re-consider the history of what we’ve known as Squaw Valley,” says Tom Mooers, Executive Director of Sierra Watch.  “And we’re committed to convincing them to join us in re-imagining its future.”

Keep Squaw True and Tahoe Truckee True Logo

Pictured: There’s a new sticker in town – Sierra Watch unveils the new name of its ongoing campaign.

After the Placer County Board of Supervisors approved Alterra’s proposed development in 2016, Sierra Watch initiated two public interest court challenges to the approvals: one based on state planning law, the California Environmental Quality Act (CEQA); the other based on violations of California’s Brown Act.

Sierra Watch’s CEQA challenge is based on decision-makers’ failure to assess the proposed development’s impact on key Tahoe issues like Tahoe clarity, fire safety, and traffic.

Sierra Watch’s Brown Act case challenges Placer County’s last-minute deal with the developers and the California Attorney General, negotiated in secret and announced the same day the project was approved.

Both challenges are on appeal.  In the meantime, Alterra’s development, first proposed nine years ago, is on hold.

“Our goal is not simply to win a lawsuit,” say Mooers of Sierra Watch.  “Our mission is to protect the timeless natural resources of one of our great Sierra places.  No matter what we call it, our values will remain Tahoe Truckee True.”

Tahoe Truckee True in Squaw Valley

Pictured: Sierra Watch supporters in Squaw Valley representing the movement for responsible development.

For more, read Sierra Watch’s message to the organization’s supporters announcing Tahoe Truckee Truehttps://www.sierrawatch.org/tahoe-truckee-true/name-change/

 

About Sierra Watch

Sierra Watch works to protect great places in the Sierra Nevada.  Founded in 2001, the Nevada City based non-profit has built a remarkable track record in land preservation in Tahoe’s Martis Valley, on Donner Summit, and for other treasured Sierra landscapes.  For more information, visit www.sierrawatch.org.

 

###

Keeping Squaw Valley and Tahoe True – 4 Years and Counting

Four years ago today, Placer County officials approved massive development for Tahoe’s Squaw Valley.

At a packed hearing in North Lake Tahoe in 2016, hundreds of volunteers turned out to argue against approvals and to Keep Squaw True.

keep squaw true

Yet, somehow, the Placer County Board of Supervisors granted the would-be developer all the entitlements they asked for. Those approvals were not only irresponsible, they were also illegal.

Since then, the proponents of the project have a new name – Alterra Mountain Company. Unfortunately, their plan to remake Tahoe is the same.

But, in case you haven’t noticed, Squaw Valley has no new massive indoor waterpark, no new highrises.

The difference is us. Since the reckless approvals were made four years ago, Sierra Watch has been seeking to overturn Alterra’s nightmare vision for Squaw Valley and secure a better future for Tahoe – in court, at events, and online.

Thanks for being part of that ongoing success. The San Francisco Chronicle covered our story four years ago. And we’re still at it today.

San Francisco Chronicle

Huge Squaw Valley expansion approved, but meets with objections

By Peter Fimrite

November 16, 2016 Updated: November 16, 2016 5:50pm

Tom Mooers, Sierra Watch

Photo: Paul Chinn, The Chronicle – Tom Mooers, executive director of Sierra Watch, walks on the Grove Street Pier at Lake Tahoe in Tahoe City, Calif. on Wednesday, Nov. 16, 2016. The Placer County Board of Supervisors approved an ambitious expansion plan at the nearby Squaw Valley ski resort which is opposed by Mooers’ group.

A sprawling hotel and resort entertainment complex approved in Squaw Valley has laid bare a cultural, economic and philosophical gulf that has for years bedeviled one of the world’s most picturesque mountain retreats.

The 4-1 vote by the Placer County Board of Supervisors late Tuesday gave the go-ahead to the biggest resort development in Lake Tahoe history — an expansion project that aims to turn the 67-year-old ski area into a year-round destination for the jet set.

The idea is that Squaw Valley will be able to compete with snowy paradises around the country, while immunizing itself from the whims of the drought and the ravages of climate change. But some local residents say the development is so ambitious that it threatens to steamroll the character of the region.

“This is really about our resort re-establishing itself as one of the preeminent resorts in North America,” said Andy Wirth, the president and chief executive officer of the development company, Squaw Valley Ski Holdings.

Squaw Valley Dog

Photo: Paul Chinn, The Chronicle – A dog hangs in the village at Squaw Valley Calif. on Wednesday, Nov. 16, 2016. The Placer County Board of Supervisors approved an ambitious expansion plan at the nearby Squaw Valley ski resort.

“It sounds like fun,” countered Tom Mooers, the executive director of Sierra Watch, a nonprofit environmental group, “but it doesn’t sound like Tahoe.”

The plan over the next 25 years is to build 850 new hotel, condominium and residential units — with at least one building climbing as high as 10 stories — as well as entertainment complexes and an enormous year-round adventure camp on more than 100 acres of what is now mostly parking lot.

The new Squaw would include skier services, shopping, restaurants, bars, employee housing and parking lots. Thirty-five time-share units would be built near the mouth of Shirley Canyon. The Village at Squaw Valley Specific Plan — five years in the making — would cost as much as $1 billion and, by all accounts, fundamentally change the look and feel of the west side of Lake Tahoe.

Conservationists and many residents in the area see an environmental disaster.

"Tom Mooers" & "Sierra Watch"

Photo: Paul Chinn, The Chronicle – Sierra Watch executive director Tom Mooers walks along the Lake Tahoe shoreline in Tahoe City, Calif., on Wednesday, Nov. 16, 2016. The Placer County Board of Supervisors approved an ambitious expansion plan at the nearby Squaw Valley ski resort which is opposed by Mooers’ group.

“The history of Tahoe is local jurisdictions making decisions about developments that harm the lake,” said Mooers, who claims the development will clog local roads with traffic, spew sediment into the Truckee River and Lake Tahoe and consume massive amounts of scarce water. “There is a direct connection between this project and our ability to maintain the lake’s clarity and keep Tahoe blue,” he said.

Mooers said he will appeal the project in Placer County Superior Court, arguing that the developers violated the California Environmental Quality Act by not adequately assessing the project’s impacts, particularly the 1,400 daily car trips that traffic engineers say the development will generate.

But it was primarily the resort’s cultural influence that prompted hundreds of people — many wearing purple “Keep Squaw True” T-shirts — to crowd into Tuesday’s marathon hearing in Kings Beach to express their opposition.

The rebuilding of Squaw Valley, they say, will destroy the outdoorsy, back-to-nature feel of their ruggedly beautiful mountain communities. Mooers and others were particularly upset with the project’s signature feature, a 90,000-square-foot Mountain Adventure Camp with bowling alleys, arcades, a movie theater and water features, plus simulated skydiving and rock climbing walls that mimic the great pitches of Yosemite.

The Tahoe experience “is rooted in the appreciation of the great outdoors,” Mooers said. “This would encourage us to send our kids indoors in a 10-story building that would have North America’s largest water slide.”

Village at Squaw Valley Specific Plan Alterra Mountain Company

Photo: Paul Chinn, The Chronicle – A scale model depicts a large development (foreground, with dark gray roofs) planned for the current parking area at Squaw Valley.

The Squaw Valley ski resort was expanded for the 1960 Winter Olympics and was, at the time, one of the great resort destinations in the country. Although the 6,000-acre ski area is still world class, the facilities themselves lag far behind big mountain complexes in Colorado, Utah and Wyoming, Wirth said.

“Since the ’60s, Squaw Valley has fallen,” Wirth said. “We are quite proud of what we have to offer, but it’s frankly, on the competitive landscape, insufficient. The resorts in Colorado and Utah are bigger and have more variety.”

He said Squaw Valley has invested $50 million since 2011 on snowmaking, chair lifts and improvements to the resort village, but the efforts haven’t been nearly enough to compete with the big boys.

The expansion ramped up in 2012, when Squaw Valley and Alpine Meadows Ski Resort joined forces and began operating as Squaw Valley Ski Holdings. The combined resorts make up the second-largest ski area in Tahoe behind Heavenly Valley.

Like its Sierra competitors, Squaw Valley has been hit hard by drought. Last year Vail Corp., which owns Tahoe’s Northstar, Heavenly and Kirkwood resorts, reported its annual skier visits were down more than 30 percent since the 2012 season. All of the resorts have been investing in infrastructure and all-season facilities in a bid to entice customers.

The biggest problem at Squaw Valley, Wirth said, is the quality and variety of lodging at the base of the mountain — but the plan approved Tuesday includes much more than that. The adventure center will have a year-round training center for athletes, including the U.S. Ski Team.

Among the development’s supporters is champion moguls skier Jonny Moseley, who won the gold medal at the 1998 Winter Olympics in Nagano, Japan.

“I am one of Squaw’s biggest fans. I tour the country bragging about Squaw,” Moseley said during Tuesday’s hearing. “I really look forward to seeing Squaw reach its full potential … (but) it cannot get there without significant investment in infrastructure.”

Several local parents, meanwhile, said they wanted their children to be able to see performing arts, go to the bowling alley or swim in a lap pool.

Others cited the potential economic benefits to the region. The plan — which is half as big as the first plan proposed in 2011 — is expected to bring in $22 million in tax revenue, $20 million in transit initiatives, and $150 million in new infrastructure, including road, utility and fire service improvements.

The project will also include the restoration of Squaw Creek, which was channelized before the Olympics, and Olympic Channel, which was diverted into a culvert pipe.

Wetland areas and a dog park would be built, according to the plan, and there would be improvements to parks, hiking trails, bicycle paths and playgrounds.

Peter Fimrite is a San Francisco Chronicle staff writer. Email: pfimrite@sfchronicle.com Twitter: @pfimrite Tahoe True

For our mountains. More than ever.

It’s the time of year when we reach out and ask you to support Sierra Watch.

We make it easy – just click here to donate:

Sierra Watch Donate

And it’s important; these days, we need our mountains more than ever.

The good news is that there are no new subdivisions on the Martis Valley West property in North Tahoe; there is no indoor waterpark in Squaw Valley. But these threats are not going away – and new ones continue to emerge.

For twenty years, Sierra Watch has been proving that the best path forward is to work together to protect the places we love.

In a year when so much has gone wrong, this – our shared commitment to conservation – is going right. And we invite you to be a part of our success.

Donner Summit, Mount Rose Wilderness, Martis Valley

Pictured: From Donner Summit looking out toward Martis Valley, Mount Rose Wilderness, & Tahoe Rim

 

State of Sierra Watch 2020

Each fall we take stock of another year of Sierra Watch and the work we do to defend our mountains. Of course it’s tough to look back on 2020 – when it keeps bearing down on us like a freight train.

Throughout California, we’re suffering the realities of a changing climate – the ravages of wildfire and the threat of drought.

Sierra Nevada

Pictured: California, 2020

For months, smoke in our skies has reminded us: so much of the state is burning; and the rest of us are at risk.

Smoke Tahoe, Smokey Emerald Bay

Pictured: Emerald Bay, 2020

Changing weather patterns are impacting our Sierra snowpack and remaking our watersheds.

Squaw Creek, Squaw Valley, ALterra Mountain Company, Sierra Nevada Drought

Pictured: Squaw Creek, 2020

And then there’s Covid – locking us in our homes, cratering our economy, and inflicting us with the worst health crisis in a century.

Throughout it all, the mountains provide an antidote. Maybe you’ve been able to escape to the trails and the peaks, the streams and lakes – or even just to the simple solace of the smell of pine trees from your own porch.

Five Lakes Trail

Pictured: Five Lakes Trail, 2020

Just knowing that those experiences await us can provide at least some respite in tumultuous times. And, this year more than any, we’re reminded how important it is for us to protect those timeless opportunities from reckless development.

At Sierra Watch, throughout the year, our challenge has been clear: to not lose any of the ground we’ve been fighting for, and to maintain our strength for the times ahead.

Thanks to you – to the hundreds of supporters who have stayed with us and our work to Save Martis Valley and Keep Squaw True, we’re doing it. In a year when so much is going wrong, this – our shared commitment to conservation – is going right.

Alterra Mountain Company, Squaw Valley, Sierra Watch, Keep Squaw True

Pictured: Olympic Valley & Squaw Valley, 2020

There are no new subdivisions on the Martis Valley West property; there is no indoor waterpark in Squaw Valley.

These threats are not going away. But neither is Sierra Watch.

We look forward to the coming year, pivoting out of our quarantine, our recession, and our collective withdrawal and getting back into our communities, our work and, most of all, back into the adventures that await us in our mountains.

Thanks for helping make sure they’ll be ready when we are.

Alterra Mountain Company: Full Steam Ahead for Squaw Valley Development

Alterra Mountain Company may have agreed to change the name of its Squaw Valley ski resort, but it hasn’t changed its plans for massive development in North Tahoe.

Even in the face of community opposition, legal challenges, increasing fire danger, and a global pandemic, it’s business as usual for the Colorado-based ski conglomerate with parent company, KSL Capital Partners, and its plan to remake the region with highrise condo hotels, an indoor waterpark, and a roller coaster.

Squaw Valley, Alpine Meadows, Alterra Mountain Company, Ikon Pass

Pictured: Olympic & Squaw Valley, Fall 2020

The Olympic Valley Public Services District, which serves as Placer County’s local government in the valley, is moving forward with its work to provide water, sewer service, and fire protection for the new development.

Conservationists caution against complacency.

“It’s been nine years since we first saw Alterra’s threat of massive development,” says Tom Mooers of Sierra Watch and the campaign to Keep Squaw True.  “And it’s great that, so far, we’ve stopped them from destroying everything we love about our mountains.  But Alterra Mountain Company has shown no willingness to compromise on a more reasonable development plan and is, instead, hell-bent on cashing in our shared Tahoe values for their own short-term profit.”

Alterra’s development would include a series of high-rise condo hotels and a 90,000 square-foot indoor waterpark—as wide as a Walmart and nearly three times as tall. 

The project would take 25 years to construct, draw down the valley’s limited water supplies, add thousands of car trips to Tahoe’s crowded roads, threaten the lake’s famed clarity—and put public safety at risk. 

Squaw Creek, Olympic Valley, Alpine Meadows

Pictured: An empty Squaw Creek in October

In the event of wildfire, with all that new development, it would take more than ten hours to evacuate the valley.

In response, conservation non-profit Sierra Watch launched a campaign to Keep Squaw True, recruiting thousands of volunteers in a growing grassroots movement that has, so far, stopped Alterra from pursuing its project.

After the Placer County Board of Supervisors approved Alterra’s proposed development in 2016, Sierra Watch initiated two public interest court challenges to the approvals: one based on state planning law, the California Environmental Quality Act (CEQA); the other based on violations of California’s Brown Act.

Sierra Watch’s CEQA challenge is based on decision-makers’ failure to assess the proposed development’s impact on key Tahoe issues like Tahoe clarity, fire safety, and traffic.

Sierra Watch’s Brown Act case challenges Placer County’s last-minute deal with the developers and the California Attorney General, negotiated in secret and announced the same day the project was approved.

Both challenges are on appeal.  In the meantime, Alterra seems to be preparing to break ground – if they get a greenlight from the courts.

“Our goal is not simply to win a lawsuit,” says Mooers of Sierra Watch.  “Our hope is to get Alterra to come to the table and work together with the community on a plan we can all be proud of.”                              Alterra Mountain Company

Keeping Nightmare Vision for Squaw Development from Becoming Reality

Seven years ago, we got our first look at the proposed indoor waterpark for Tahoe’s Squaw Valley.

In the newsclip below, the Reno Gazette-Journal called it, “a high-mountain water park on steroids.”

Management has changed; from KSL Capital Partners to Alterra Mountain Company. But the plans remain the same.

The good news is that there is still no indoor waterpark – on steroids or otherwise – in Tahoe.

Standing between Alterra’s Vegas-style vision and the destruction of our mountain values is Sierra Watch and our ongoing campaign to Keep Squaw True.

Thanks for being part of this next great chapter in the long history of Sierra conservation.

Alterra Mountain Company, Ikon Pass, Squaw Valley, Keep Squaw True

Pictured: Article by Jeff Delong, Reno Gazette-Journal

 

Now streaming on YouTube!

Sierra Watch: Our Mission & Role in Protecting the Sierra Nevada

Mission

Sierra Watch’s mission is to protect the Sierra Nevada by turning development threats into conservation victories.

Inspired by the Sierra’s mountain ridgelines, deep pine forests, rich meadows, and crystal clear waters, we provide innovative strategic leadership to defend the places we love.

Approach

Our own expertise includes campaign strategy, land use law, media relations, and grassroots organizing.  We leverage these skills with direct access to the best experts in public interest litigation, habitat conservation, and land-use planning.  And we follow through with integrity and discipline to ensure conservation success.

squaw valley community

Pictured: Keep Squaw True supporters at Tahoe City SnowFest

Outcomes

Our unique brand of strategic leadership secures conservation outcomes for Sierra landscapes.  The lasting result is preservation of irreplaceable Sierra values, permanently protected for generations to come.

Sierra Watch fills a critical need for targeted leadership in Sierra conservation.  Region-wide groups help shape broad policies for land use decision-making; Sierra Watch applies a focused approach to landscape-level development decisions.  Local grassroots groups often lack the full toolkit necessary to wage effective campaigns; Sierra Watch provides proven, disciplined direction for local efforts.  Land trusts can help broker real estate deals and shepherd land into permanent protection; Sierra Watch stands up to irresponsible development projects to protect land and communities.

Results

For 20 years, Sierra Watch has built an impressive track record stopping damaging development proposals, generating funds to acquire lands of high value, and redirecting development to more appropriate areas. 

Our ongoing success is creating a lasting legacy of permanent protection in important places like Martis Valley and Donner Summit and of community involvement in development decision-making in Squaw Valley

Our campaigns develop and inspire local leadership at our project sites and beyond, ensuring that important, lasting land-use decisions are made for the right reasons, with the best information, and with the timeless values of the Sierra at heart.

Support

Everything we do here at Sierra Watch – from legal briefs to bumper stickers – depends on the hundreds of individuals and families who stand with us to protect our favorite mountain places. Become a part of the proud history of conservation in the Sierra by supporting Sierra Watch’s mission:

 

Squaw Valley & Keep Squaw True: More than Just a Name

For the most part, when we hear Squaw Valley, we think of the place – the meadows and mountains.  Some of California’s best ski terrain and the community that has built itself around the resort’s famous slopes. But increasingly now when we hear Squaw Valley, we also hear the name as a derogatory relic of an unjust past.

The term “Squaw” has an undeniably dark history – one of pain, misogyny, and racism.  A tainted transplant from the Algonquian language of Eastern North America, the term was artificially affixed to this western alpine valley and the people who lived here.  It did not come from the language of the Washoe, the native tribe of Squaw/Olympic Valley.  The name was applied when westward-bound travelers arrived and saw only women and children in the meadow as most of the men were away hunting.  The newcomers didn’t ask what the valley was called already; they decreed a word from their own experience.

Since then, the story of the Washoe people is one of tragedy and resilience in the face of conquest and oppression.  (To learn more about that history and the current lives of the Washoe, we recommend: “Washoe Tribal History,” a booklet by the Washoe Cultural Resources Office of the Washoe Native Tribe of Nevada and California, for the US Forest Service).

More than 150 years since the valley was labeled “Squaw”, there is now a growing, shared effort to step back and consider the meaning – the multiple meanings – of the name of one of our favorite places.

It’s an issue Sierra Watch has considered internally, and discussed with the local Washoe tribe, over the last nine years of our work to Keep Squaw True.  The conclusion we’ve reached so far is that we cannot do justice to our mission, to protect the timeless natural resources of the valley and the Tahoe Sierra, without using its widely understood place name.

History, however, is fluid; and times change. 

We understand that, these days, if you refer to the place as Squaw Valley, you are almost certainly not trying to offend or diminish anyone.  But it doesn’t take much historical perspective – or just human empathy – to realize that just because something is not offensive to you doesn’t mean it’s not offensive to someone else.  And that perspective deserves particular respect when it’s held by ancestors or, in this case, by the people who called the place home long before current residents arrived.

Again: our mission and our commitment is to defend the place from reckless development, to ensure that the values that pre-date the first prospectors – and will outlast us all – are not lost to short-term greed.

So, for now, we will continue to refer to the place as Squaw Valley, as we further our commitment to Keep Squaw True.

But we look forward to the day when: not only have we defeated the misguided attempt to destroy the values of the valley with endless highrises and an indoor waterpark but, also, when everyone can talk about the place with the respect and admiration it deserves. 

A respect for all who have come before us in a place that has been protected – kept true – for all those yet to come.

New report: Lake Tahoe further losing its clarity

The UC Davis Environmental Research Center released its annual report on Lake Tahoe’s clarity yesterday, and the news is not good.

Emerald Bay, UC Davis, Keep Squaw True

Tahoe’s Emerald Bay/UC Davis

“Tahoe is suffering a staggering loss of clarity in our own generation,” says Tom Mooers of Sierra Watch.  “And if reckless developers in the Tahoe Sierra get their way, the news will go from bad to worse.”

Each year the center releases the results of its ongoing research.  Lake clarity is measured by dropping a Secchi disk, about the size of a dinner plate, and checking how deep it remains visible to the naked eye. 

According to UC Davis, scientists took 28 individual readings in 2019 and measured a decrease in clarity of nearly eight feet.  The average depth at which the disk could be seen was 62.7 feet.  In 1968, the depth was 102 feet – a stunning loss of clarity over the past five decades.

Lake Tahoe Clarity, Keep Tahoe Blue, Keep Squaw True, UC Davis

Pictured: Secchi Disc depth over time/UC Davis

Researchers point to the impacts of climate change as a growing contributor to the loss of lake clarity. 

Traffic is also an ongoing concern.  Cars in the Tahoe Basin kick up and produce the pollution that feeds nutrients and, in turn, cloud the lake.

Alterra Mountain Company’s proposed development in Squaw Valley, just outside the Tahoe Basin, would make both worse. 

Alterra’s highrise condos and massive indoor waterpark would pump more than 40,000 tons of carbon into our atmosphere every year.

And traffic generated from the new development would clog Tahoe’s roads, adding more than 1,300 cars – and their pollution – into the basin every day, threatening ongoing efforts to Keep Tahoe Blue.

Clearly, Tahoe deserves better. 

To learn more about Sierra Watch and to stream The Movie to Keep Squaw True, visit sierrawatch.org.

You can read more about the impacts of Squaw development on Tahoe traffic in our report: “Prepare to Stop: Tahoe Traffic and Squaw Valley Development

And to read the new report on lake clarity by UC Davis’ Tahoe Environmental Research Center, visit https://tahoe.ucdavis.edu/secchi.